Delivering defined projects and operational leadership when capacity is stretched
Independent Project and operational Delivery
Fixed Term Project Delivery
Retained operational support
Campaign Delivery
Operational coordination
Systems and advertising
Selected delivery case studies
The examples below show how I deliver work across commissioned projects, retained operational support and systems and advertising delivery.
They reflect a mix of fixed-term contracts, retained roles and standalone service engagements, with clear responsibility, scope and outcomes in each case.
Commissioned project case study
Rural transport analysis, West Penwith
Organisation: Cornwall Rural Community Charity (CRCC)
Engagement: Fixed-term contract
Role: Rural Transport Enabler
The brief
CRCC commissioned a fixed-term piece of work to build a robust evidence base on rural transport challenges in West Penwith, to support future decision-making and the development of practical solutions.
What I delivered
I designed and delivered a large-scale community consultation, surveying over 1,000 residents to gather detailed insight into transport access, connectivity and barriers faced by rural communities. I analysed the data and produced a comprehensive written report, setting out findings, themes and implications.
The findings were presented at a multi-agency stakeholder roundtable, bringing together local authorities, community organisations and delivery partners.
Outcome
The report now forms part of a live evidence base being used to explore and develop solutions to a recognised rural transport issue. The work was delivered to a defined scope, within a fixed timeframe, with clear outputs and handover at completion.
Retained operational case study
Programme and campaign delivery, Clean Cornwall
Organisation: Clean Cornwall (hosted by CRCC)
Engagement: Contracted and employed role
Role: Project Lead
The context
Following the successful delivery of the commissioned rural transport project, I was asked to remain on in a retained capacity to lead Clean Cornwall and deliver its growing programme of environmental and community initiatives.
What I do
I coordinate and deliver multiple concurrent campaigns and workstreams, including:
Access for All, focused on inclusive litter-picking and participation
The Blue Litter Project, supporting the collection and mapping of marine and coastal litter data
Pubs as Hubs, working with local venues to support litter prevention and equipment access
Planning and delivery of a Spring Litter Summit at County Hall, bringing together councils, partners and volunteer groups
My role involves operational coordination, stakeholder management, campaign delivery, reporting and maintaining clear delivery structures to support consistent work over time.
Outcome
Clean Cornwall operates with clear delivery processes, coordinated partnerships and an evidence-led approach to campaigning. The retained arrangement provides continuity, accountability and momentum across multiple initiatives, without reliance on ad hoc support.
Systems and advertising case study
Advertising delivery with measurable return
Engagement: Retained advertising delivery
Service: Google advertising management
The brief
I was engaged to manage Google advertising as a standalone service, with a clear focus on performance, tracking and return on investment.
What I delivered
I set up, manage and optimise Google advertising campaigns, including conversion tracking and reporting to ensure performance is be measured accurately. Campaigns are structured and refined over time to improve efficiency and attribution. The work is delivered on a defined, ongoing basis, separate from wider operational or marketing support.
Outcome
The campaigns consistently deliver a very strong return on investment, generating well over £130 in attributable revenue for every £1 spent on advertising. Performance is monitored and reported transparently, with ongoing optimisation to maintain results.
How this experience is applied now
These case studies reflect the three ways I work today:
Commissioned project delivery for defined pieces of work
Retained operational support for ongoing coordination and delivery
Systems and advertising delivery, either standalone or integrated into wider work
Each engagement is clearly scoped, delivered with accountability, and focused on practical outcomes.
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