Retained Ads and Campaign Delivery
If you want a steadier flow of enquiries, bookings or sign-ups, but you do not have the time or headspace to manage advertising properly, I can run your Google and Meta ads on a monthly retainer.
This is structured campaign delivery. You get clear planning, consistent optimisation, and simple reporting so you always know what is working, what is not, and what we are doing next.
Running Google and Meta ads takes consistent attention.
If you're too busy to manage campaigns properly, I provide structured campaign delivery that keeps performance moving in the right direction.
Who this is for
This is a good fit if you:
Have a clear offer and want more consistent enquiries
Are running a launch, event, workshop or challenge with a deadline
Want tracking and reporting you can trust
Need someone to take ownership of delivery, without hiring in-house
Commonly: service businesses and purpose-led organisations.
What's Included
Campaign planning and setup (Google and or Meta)
Audience targeting and budget management
Tracking support so results are measurable, where your setup allows
Ongoing optimisation and performance monitoring
Ad copy and creative direction, with lightweight asset support where agreed
Monthly reporting in plain English, with clear next steps
Recommendations to improve conversions (landing pages, messaging, follow-up)
What you can expect in the first 30 days
In the first month, you will usually have:
A clear campaign goal and plan (what we are promoting, who it is for, and why it will convert)
Ads live and being actively managed
Early performance insights, so we can double down on what is working
A simple reporting rhythm you can understand quickly
A prioritised list of improvements to increase enquiries and bookings
Recent campaigns have achieved returns of up to 39.3x ROAS, with every campaign measured against agreed objectives and reported transparently.
How Retainers Work
Monthly retainers
✔ agreed monthly scope
✔ advertising budget paid directly to Google & Meta
✔ no long-term contracts
✔ transparent reporting
Retainers are agreed monthly based on the level of activity, number of campaigns, and the support you need. Advertising spend is paid directly by you to Google and Meta and is separate from my fee.
A typical monthly advertising budget of £500+ is recommended.
I take on new ads retainers selectively, and I will always be clear if your offer, tracking, or budget needs work before ads will perform.
I deliberately work with a small number of retained clients so campaigns receive consistent attention rather than being passed between account managers.
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